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Founding Boston’s only networking group for women marketers

Pressure-free events to network, learn skills & hear from bold women leaders

I never settle for what’s in front of me, and always look for what could be.

After going to several generic networking events for marketers in Boston, I knew something was missing.

I wanted to create a space that didn’t exist - a pressure-free environment to meet peers, learn marketing trends and hear from women at the top.

With zero dollars, no website, and a simple eventbrite listing, in 2013, I founded my side hustle, Young Women in Digital (YWD). YWD is a networking group specifically for up-and-coming marketers to meet, get career inspiration and learn marketing trends.

We’ve had 15+ events, growing to over 1,500 women, becoming a staple in the Boston marketing community.

It’s my mission to mentor and empower women marketers, and this is just the beginning.

Results

  • Held events for 180+ people at venues such as Google, growing to over 1,500+ members.

  • Built job board & career newsletter with over 35% open rate.

  • Brought in best-in-class speakers including the CEO of Barstool Sports, and leaders from PUMA, PEOPLE Magazine, Snapchat, Match.com, TikTok, Delta Airlines and more.

  • Generated over $50,000 net revenue from events and sponsorships.

  • Successfully shifted our events to virtual conferences during the height of COVID, providing much-needed mentorship and support in 2020.

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