I never settle for what’s in front of me, and always look for what could be.
After going to several generic networking events for marketers in Boston, I knew something was missing.
I wanted to create a space that didn’t exist - a pressure-free environment to meet peers, learn marketing trends and hear from women at the top.
With zero dollars, no website, and a simple eventbrite listing, in 2013, I founded my side hustle, Young Women in Digital (YWD). YWD is a networking group specifically for up-and-coming marketers to meet, get career inspiration and learn marketing trends.
We’ve had 15+ events, growing to over 1,500 women, becoming a staple in the Boston marketing community.
It’s my mission to mentor and empower women marketers, and this is just the beginning.
Results
Held events for 180+ people at venues such as Google, growing to over 1,500+ members.
Built job board & career newsletter with over 35% open rate.
Brought in best-in-class speakers including the CEO of Barstool Sports, and leaders from PUMA, PEOPLE Magazine, Snapchat, Match.com, TikTok, Delta Airlines and more.
Generated over $50,000 net revenue from events and sponsorships.
Successfully shifted our events to virtual conferences during the height of COVID, providing much-needed mentorship and support in 2020.